Mav
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Post by Mav on Feb 3, 2015 15:13:15 GMT -8
Reconfiguration of existing Apple Retail Stores is "table stakes" for Apple Watch. This should be really interesting. It'd be even more interesting if new/renovated Apple Stores get a special jewelry department-type section for Apple Watch sales/demo/pickup/setup/heck, even repair purposes.
As of now, there's not *quite* enough in Apple's product portfolio to justify a separate Apple Luxury Goods-type store. Yet.
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Post by phoebear611 on Feb 3, 2015 16:25:08 GMT -8
Other than the "gold" watch - why would they need a jewelry section? Those of us that love jewelry do not view the watch as "a piece of jewelry" - but hey - let's see what it's all about and I reserve the right to change my opinion. As of right now - Cartier, Rolex, Patek, Chopard, etc. will not lose this girl's wrist any time soon! I still view the Apple watch as a piece of technology.
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Mav
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Post by Mav on Feb 3, 2015 16:28:39 GMT -8
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Mav
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Post by Mav on Feb 3, 2015 16:32:35 GMT -8
Other than the "gold" watch - why would they need a jewelry section? Those of us that love jewelry do not view the watch as "a piece of jewelry" - but hey - let's see what it's all about and I reserve the right to change my opinion. As of right now - Cartier, Rolex, Patek, Chopard, etc. will not lose this girl's wrist any time soon! I still view the Apple watch as a piece of technology. This is the first Apple product that will, in some SKUs, attract...well...a Burberry shopper. Or Cartier, or whatever. The Apple Store atmosphere isn't suited for those buyers. Also, I'm not sure Apple Watch Editions will ship to door in many (heh, all?) cases, not without a dedicated receiver and a waiver - and though I myself would have no problem with it, I have a totally unsubstantiated hunch that the gold Apple Watches will be assembled maybe somewhere in Europe vs. a Foxconn factory, because "heritage" of luxury watches. Gold/otherwise high-dollar Apple Watch, in-person experience...I don't think one of those wood tables and a bar stool will cut it. Apple still has maybe 2 months plus to make necessary adjustments.
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Post by phoebear611 on Feb 3, 2015 16:45:39 GMT -8
Other than the "gold" watch - why would they need a jewelry section? Those of us that love jewelry do not view the watch as "a piece of jewelry" - but hey - let's see what it's all about and I reserve the right to change my opinion. As of right now - Cartier, Rolex, Patek, Chopard, etc. will not lose this girl's wrist any time soon! I still view the Apple watch as a piece of technology. This is the first Apple product that will, in some SKUs, attract...well...a Burberry shopper. Or Cartier, or whatever. The Apple Store atmosphere isn't suited for those buyers. Also, I'm not sure Apple Watch Editions will ship to door in many (heh, all?) cases, not without a dedicated receiver and a waiver - and though I myself would have no problem with it, I have a totally unsubstantiated hunch that the gold Apple Watches will be assembled maybe somewhere in Europe vs. a Foxconn factory, because "heritage" of luxury watches. Gold/otherwise high-dollar Apple Watch, in-person experience...I don't think one of those wood tables and a bar stool will cut it. Apple still has maybe 2 months plus to make necessary adjustments. But Mav - other than the gold one - what classified any of the others as "luxury" -- just the price? And by the way, you do realize that you can have any of the brands mentioned above delivered (with signature, of course) to any door you fancy. I guess my point is that it may have the feel of a department store jewelry section versus a jewelry store. But what the heck do I know... I'll let Angela Ahrendts' larger brain figure that out.
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Mav
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Post by Mav on Feb 3, 2015 17:35:04 GMT -8
My watch shopping pretty much stopped at Casio, and my luxury goods tend to stop at, well, the Apple Store, so I could just be talking out my #$$ Sorry.
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Deleted
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Post by Deleted on Feb 3, 2015 17:42:34 GMT -8
The Gold Edition Apple Watch with be BOTH jewelry and functional. The mechanical watch and its singular function of telling time has the same utility as a pinky ring relative to an Apple Watch.
I came close to buying a mechanical watch recently but decided it was silly to do so. I want function on my wrist, not a weight that needs tuning/cleaning every 4 years. If Apple can successfully combine some style with function (and they will), the product will displace a lot of high end timepieces.
Owners may treasure their expensive mechanicals, but they may soon be viewed as not being very practical (and possibly vain).
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JDSoCal
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Post by JDSoCal on Feb 3, 2015 18:30:49 GMT -8
Keep in mind, some of this redesign is to store, display, and allow trying on the gold watch in a secure manner. If these things do have a price tag of $5K, and are solid 18K gold, it raises the theft and loss risk by a magnitude. Apple is taking this so seriously that they are reportedly installing special safes in the stores just for the watches.
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Post by phoebear611 on Feb 3, 2015 18:39:08 GMT -8
The Gold Edition Apple Watch with be BOTH jewelry and functional. The mechanical watch and its singular function of telling time has the same utility as a pinky ring relative to an Apple Watch. I came close to buying a mechanical watch recently but decided it was silly to do so. I want function on my wrist, not a weight that needs tuning/cleaning every 4 years. If Apple can successfully combine some style with function (and they will), the product will displace a lot of high end timepieces. Owners may treasure their expensive mechanicals, but they may soon be viewed as not being very practical (and possibly vain). Ah Mercel...vanity? We're on AFB and in some circles many would think we are already vain and arrogant for merely owning an AAPL product. My husband and I love watches (particularly the hubby) and the collection is fairly extensive - from Timex to Patek and various in between. A true lover and admirer of a fine watch will not replace their beloved watches. The beauty and the craftsmanship are awe inspiring...even though there are some that may only be worn a few times in any given year. HOWEVER, it's not about replacing - who ever said anything about replacing? For me, it's about adding on - and about using the right watch for the right occasion. I think that even if Apple could combine style and function - it will take a very long time before it displaces high end timepieces. But - that's okay - we don't need to agree. After all, that's what makes markets - and to be honest, I would rather you win this debate so I can watch my stock go higher. It would be worth it.
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Post by phoebear611 on Feb 3, 2015 18:47:19 GMT -8
Keep in mind, some of this redesign is to store, display, and allow trying on the gold watch in a secure manner. If these things do have a price tag of $5K, and are solid 18K gold, it raises the theft and loss risk by a magnitude. Apple is taking this so seriously that they are reportedly installing special safes in the stores just for the watches. Well then they should also invest in white gloves to handle those watches! I'm actually excited to see how they show them. It will definitely be interesting. I don't know what others here are thinking - and I may eat my words down the road - but I highly doubt I would ever buy a gold one. As the technology advances I will want the newer ones and I can't see spending so much money and turning it over so quickly. (That's just me.)
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chinacat
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Post by chinacat on Feb 3, 2015 19:04:39 GMT -8
Well then they should also invest in white gloves to handle those watches! I'm actually excited to see how they show them. It will definitely be interesting. I don't know what others here are thinking - and I may eat my words down the road - but I highly doubt I would ever buy a gold one. As the technology advances I will want the newer ones and I can't see spending so much money and turning it over so quickly. (That's just me.) Ah, but what if "turning it over" just means inserting a new replaceable SoC? There were several speculative articles about that last year. It may still not qualify the gold edition for heirloom status, but it does extend the functional life beyond today's typical high tech product.
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Post by Luckychoices on Feb 3, 2015 19:16:29 GMT -8
The Gold Edition Apple Watch with be BOTH jewelry and functional. The mechanical watch and its singular function of telling time has the same utility as a pinky ring relative to an Apple Watch. I came close to buying a mechanical watch recently but decided it was silly to do so. I want function on my wrist, not a weight that needs tuning/cleaning every 4 years. If Apple can successfully combine some style with function (and they will), the product will displace a lot of high end timepieces. Owners may treasure their expensive mechanicals, but they may soon be viewed as not being very practical (and possibly vain). Ah Mercel...vanity? We're on AFB and in some circles many would think we are already vain and arrogant for merely owning an AAPL product. My husband and I love watches (particularly the hubby) and the collection is fairly extensive - from Timex to Patek and various in between. A true lover and admirer of a fine watch will not replace their beloved watches. The beauty and the craftsmanship are awe inspiring...even though there are some that may only be worn a few times in any given year. HOWEVER, it's not about replacing - who ever said anything about replacing? For me, it's about adding on - and about using the right watch for the right occasion. I think that even if Apple could combine style and function - it will take a very long time before it displaces high end timepieces. But - that's okay - we don't need to agree. After all, that's what makes markets - and to be honest, I would rather you win this debate so I can watch my stock go higher. It would be worth it. While I was reading your previous post regarding "...Cartier, Rolex, Patek, Chopard, etc...." I must admit to not recognizing the latter two brands. Since I always just wear a Timex Sport Watch, that's not a surprise to me. But when I went looking for Chopard watches online, I WAS certainly surprised to discover that there must be MILLIONS of wealthy watch people in the world to support such specifically specialized luxury watches. OMG. So after my eye opening look at expensive watches and after reading this, your last post, I think I truly understand what you mean when you say, "... using the right watch for the right occasion."
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Post by phoebear611 on Feb 3, 2015 19:21:09 GMT -8
Well then they should also invest in white gloves to handle those watches! I'm actually excited to see how they show them. It will definitely be interesting. I don't know what others here are thinking - and I may eat my words down the road - but I highly doubt I would ever buy a gold one. As the technology advances I will want the newer ones and I can't see spending so much money and turning it over so quickly. (That's just me.) Ah, but what if "turning it over" just means inserting a new replaceable SoC? There were several speculative articles about that last year. It may still not qualify the gold edition for heirloom status, but it does extend the functional life beyond today's typical high tech product. Which I did not know and which was exactly the reason I said I might eat my words down the road! I'm not closed minded - I'm very excited to see how this all may unfold!
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Post by phoebear611 on Feb 3, 2015 19:32:57 GMT -8
This has zero to do with Apple but is it me or has this world gotten over the top violent. Just heard the latest on the ISIS murder of the Jordanian pilot. It is so incomprehensible- I just can't wrap my head around this crap.
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Post by Red Shirted Ensign on Feb 3, 2015 20:09:42 GMT -8
This has zero to do with Apple but is it me or has this world gotten over the top violent. Just heard the latest on the ISIS murder of the Jordanian pilot. It is so incomprehensible- I just can't wrap my head around this crap. I think we just all hear more today. The world is a smaller place. I'm old enough to remember the cultural revolution and the Khmer rouge .........millions dead but one had to pay close attention to note the unfolding tragedies. By some estimates a quarter of Cambodia's people killed in a five year period. Today? A tweet.
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Mav
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Post by Mav on Feb 3, 2015 20:17:51 GMT -8
Well then they should also invest in white gloves to handle those watches! I'm actually excited to see how they show them. It will definitely be interesting. I don't know what others here are thinking - and I may eat my words down the road - but I highly doubt I would ever buy a gold one. As the technology advances I will want the newer ones and I can't see spending so much money and turning it over so quickly. (That's just me.) Ah, but what if "turning it over" just means inserting a new replaceable SoC? There were several speculative articles about that last year. It may still not qualify the gold edition for heirloom status, but it does extend the functional life beyond today's typical high tech product. There is no way Apple will NOT have a trade-in or upgrade program of some kind for Apple Watch Edition buyers. Jony Ive is the son of a silversmith. I think he and his team will help design a grade of gold that...err...metal-loving people can both appreciate and find to be of value. Of course if you buy the Edition, money clearly is not THAT much of an object. Also also, there's no way lux watch makers aren't getting nervous. Oh sure Apple Watch is of "less delicate" construction, but that's like saying iPhone 4 isn't the best smartphone form factor of all time because it was partly made and assembled in China. Fit and finish from band to case should be excellent, and Apple Watch could be the most functional (albeit tethered) wearable on the market. Think of all the OTHER things you can buy by saving money on an Apple Watch Edition. And you can buy one or more new ones each year!
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jz
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Post by jz on Feb 3, 2015 20:29:12 GMT -8
Didn't Horace writing at asymco.com spend several columns in years past discussing when Apple would sell its one billionth iOS device.... Another milestone now passed.
Well, Horace, if you are still checking in here we are ready for a report on your guesstimate and future outlook.
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Mav
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Post by Mav on Feb 3, 2015 21:00:58 GMT -8
Horace outgrew AFB a lonnnnnng time ago.
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Deleted
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Post by Deleted on Feb 3, 2015 22:29:56 GMT -8
Wearing a timepiece currently confers some pretense of utility, but the Apple Watch has a good chance of removing any doubt that it's jewelry. Nothing wrong with that!
I'm saying that if Apple delivers on functionality, high-end timepieces may become more showy than a gold chain. The traditional watch person is making a choice wearing an expensive watch that keeps so-so time and needs to be cleaned at $400 every 3-4 years, in lieu of wearing a device that might save your life (the health sensors could become a very big deal, particularly to aging boomers).
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Post by mace on Feb 3, 2015 23:20:36 GMT -8
I hate jewelry. Other clothes , only two items: Wedding ring and glasses.
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Post by rob_london on Feb 4, 2015 0:38:04 GMT -8
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Since84
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Post by Since84 on Feb 4, 2015 3:09:02 GMT -8
I hate jewelry. Other clothes , only two items: Wedding ring and glasses. Wait... I don't see glasses or a wedding ring in your picture...
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Post by qualitywte on Feb 4, 2015 3:16:08 GMT -8
"Horace outgrew AFB a lonnnnnng time ago."
You mean if we grow up we should leave?
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Post by firestorm on Feb 4, 2015 3:35:30 GMT -8
I hate jewelry. Other clothes , only two items: Wedding ring and glasses. Don't tell me, let me guess: your clothes consist only of identical pairs of jeans and black mock turtlenecks?
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Post by firestorm on Feb 4, 2015 3:36:49 GMT -8
Keep in mind, some of this redesign is to store, display, and allow trying on the gold watch in a secure manner. If these things do have a price tag of $5K, and are solid 18K gold, it raises the theft and loss risk by a magnitude. Apple is taking this so seriously that they are reportedly installing special safes in the stores just for the watches. I heard that Apple joined Amazon Prime just so it could get free delivery of the safes.
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